CLEARWATER, FL — April 2, 2026 —
ampliphi, the AI-powered revenue management software helping hotels optimize pricing, maximize profitability, and drive RevPAR, today announced the appointment of Steve Taft as Vice President of Partnerships. In this newly defined role, Taft will lead ampliphi’s ecosystem growth strategy and technology integration program, serving as the company’s primary point of contact for Property Management Software (PMS) partners worldwide.
Taft brings over a decade of specialized experience in technology partnerships within the hospitality sector, with a proven track record in B2B SaaS integrations, structured partner reviews, and driving go-to-market programs through collaborative sales enablement and marketing initiatives. His appointment signals ampliphi’s continued commitment to building a deeply connected hospitality technology ecosystem as the company scales.
In this highly autonomous role, Taft will be responsible for the full partner lifecycle — sourcing, signing, onboarding, launching, and managing integrations with leading PMS providers. By coordinating with cross-functional teams, he will ensure integrations go live on time, are effectively commercialized, and consistently deliver customer leads, revenue, and brand awareness for ampliphi and its partners.
“What drew me to ampliphi is the team’s passion for innovation and its commitment to empowering hotels with AI-driven solutions that optimize revenue and operations. I look forward to shaping the future of hospitality tech, mentoring others, and building partnerships that deliver measurable impact for our clients worldwide.”
— STEVE TAFT, VP OF PARTNERSHIPS, AMPLIPHI
The appointment comes at a pivotal time for ampliphi, which has seen rapid adoption among independent hotels, hotel groups, resorts, and extended-stay properties seeking enterprise-grade revenue intelligence without operational complexity. With integrations already live with partners including roommaster, Seekda, Cloudbeds, and CMS Hospitality, ampliphi’s expanding PMS ecosystem is central to the company’s growth roadmap.
ABOUT AMPLIPHI
ampliphi is an AI-powered Revenue Management System (RMS) designed to help hoteliers increase revenue, enhance profitability, and optimize pricing dynamically. Through real-time price optimization, dynamic pricing, market intelligence, competition monitoring, and AI-driven automation, ampliphi empowers hotels of all sizes — from boutique B&Bs to multi-property groups — to price with confidence and compete at scale.
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